Misogini sebagai Respon Warganet terhadap Perempuan Berselingkuh

Abstract

Infidelity is a relationship that occurs consciously between both parties. Supposedly, both of them are equally blamed for his actions. However, in various cases of infidelity that occur there is inequality, where women are considered to be the most responsible parties and have a greater portion of blame than men. This is reflected in various cases of infidelity that have gone viral on social media, most netizens have commented by calling women involved in infidelity as prostitutes. Pelakor is an abbreviation of grabbing people's husbands, which indicates that women are the most active party to seize and position men as seized goods. The mention of actors against women who have affairs is also followed by hateful comments and causes women to become the focus of hate targets by netizens. The purpose of this study is to analyze how forms of misogyny given by netizens to women involved in infidelity on social media. This study uses a qualitative approach with a netnography research method by Kozinet. The results of this study show that there are six forms of misogyny given by netizens to women who have an affair, including blaming women as the most guilty party, considering women as self-sellers, degrading women as human beings, insulting women's body shape and appearance, condemning women and the desire to commit physical violence against women.