Manalu , Meilan Alvionita, and Fenny BNL. Tobing. “FACTORS AFFECTING CONSUMER BEHAVIOR ON IPhone PURCHASE DECISIONS (Case Study on Indonesian Christian University Students)”. Fundamental Management Journal 7, no. 1p (April 24, 2022): 78–101. Accessed August 3, 2025. https://ejournal.uki.ac.id/index.php/jm/article/view/3885.