[1]
S. M. Gultom, Carolina F. Sembiring, and Jonny Siagian, “ ANALISIS PENGARUH HARGA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN CAT DULUX DI PT ABADI BERKAT ODELIA (ABO): ANALYSIS OF THE INFLUENCE OF PRICE AND PROMOTION ON PURCHASING DECISIONS OF DULUX PAINT AT PT ABADI BERKAT ODELIA (ABO)”, Fundamental; Management;, vol. 11, no. 2, pp. 24–44, Oct. 2026.