FVS, Rutman Lumbantoruan, Netty Laura. THE INFLUENCE OF BRAND AMBAS THE INFLUENCE OF BRAND AMBASSADOR, BRAND IMAGE AND ADVERTISING ON PURCHASING DECISIONS AT SHOPEE: -. Fundamental; Management; [Internet]. 2024 Oct. 28 [cited 2025 Apr. 3];9(2):113-35. Available from: http://ejournal.uki.ac.id/index.php/jm/article/view/6170